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Emirates reviews $126m global media account The incumbent on the account is IPG Mediabrands. Financial Times calls global media review What does International Women’s Day mean to you? William Hill Vegas picks creative agency Women’s Aid campaign illustrates domestic abuse through children's bedtime story Campaign boost
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News
Pick of the week: Women's Equality Party 'thanks' Trump in protest campaign
4+ day, 3+ hour ago (239+ words) Campaign UK by Brittaney Kiefer | 18 July 2018 As the Trump baby balloon took flight over London, the Women's Equality Party had its own defiant answer to the American president's controversial UK visit. Satirical ads "thanked" Donald Trump for his contributions to…...
Should brands be wary of advertising on TikTok amid rising political disinformation?
4+ day, 16+ hour ago (38+ words) Campaign UK As TikTok becomes a social media battleground for political parties, Campaign asks adland if brands should be concerned about their presence on the platform....
Atheist groups unveil latest advertising campaign
4+ day, 11+ hour ago (39+ words) Campaign UK LONDON - The consortium of atheist groups behind January's London bus campaign with the tagline "There's probably No God," unveiled today a billboard campaign to coincide with the UN's Universal Children's Day...
Channel 4 creates fake product recall and Facebook bot to promote Humans
4+ day, 17+ hour ago (263+ words) by Shona Ghosh | 27 September 2016 Channel 4 has quietly launched a campaign to promote the second series of its TV drama Humans, issuing a product recall for faulty robots or "synths". The broadcaster ran a print campaign across UK newspapers on Friday…...
Breakfast Briefing: Betty Power confirms merger, Apple's AI hiring spree, Costa Coffee upping prices
5+ day, 6+ hour ago (68+ words) Campaign UK Welcome to Marketing's morning briefing, a daily shot of news and a recap of the best longer reads and videos. In today's news Paddy Power and Betfair have agreed on merger terms, Apple wants to improve its AI…...
Campaign at 50: Dean Street behind the scenes in pictures
5+ day, 12+ hour ago (153+ words) Campaign UK by Staff | 4 October 2018 Take a look behind the scenes at our epic Dean Street shoot to mark Campaign's 50-year relationship with the creative industry Campaign wins BSME business magazine cover of the year Campaign scoops prestigious industry award…...
AI: Don't rage against the machine
5+ day, 22+ hour ago (27+ words) Campaign UK The remarkable rise of artificial intelligence will certainly change our lives but needn't threaten our existence, writes Will Harris....
Watch out adland, Silicon Valley wants your people, as well as your money
5+ day, 23+ hour ago (37+ words) Campaign UK Nicola Mendelsohn's move from Karmarama to Facebook continues a worrying brain drain for advertising, says Daniel Joseph, director at The App Business....
Heat editor claims ABCs fail to capture evolution of magazines
5+ day, 23+ hour ago (43+ words) Campaign UK Today's ABC data, even the combined figures compiled by PPA, are a million miles away from where pioneering media brands like celebrity title Heat now find themselves, says editor-in-chief Lucie Cave....
You saw it here first: 49 years of Campaign's best front pages
6+ day, 1+ hour ago (45+ words) Campaign UK From its debut in 1968, Campaign has held up a mirror to the ad industry. We look back at some of the best front pages chronicling events that have shaped advertising....